BA Digital Business & Management
With digitalization being a major trend in the modern, global economy, studying Digital Business is worthwhile. Therefore, more and more Digital Management programs focus on this topic. Start a career in a promising occupational field with the Business & Management BA program at Berlin International.
What career opportunities does the Bachelor degree in Digital Business offer?
Much change is necessary in companies with existing business models, new career opportunities are currently generated in start-ups, small to medium-sized marketing agencies as well as multinational corporations. As a Business Specialist in the digital field, you will work on changing strategies, marketing, customer relationships, and you will assist in the development of new business models. It will be your responsibility in the future to align old models to the new digital realities.
Progressive teaching concept for a professional training
Based on the demands of the real world, the Digital Business & Management BA program prepares you to join the increasingly challenging global job markets. Our progressive teaching concepts combine individual and group projects on a theoretical as well as empirical level so that as graduates you are ready to directly enter the practical world. With a strong focus on professional needs, each course within the Business Management program at Berlin International offers you skills and knowledge linked to your desired field of expertise, and with a friendly, inclusive and personal environment, you benefit from our direct responses to your individual needs and demands. The Bachelor program in Business Administration is completely taught in English.
Study Digital Business at Berlin International
Are you interested in Digital Business and would like to study in Berlin? Good choice! The German capital has a special atmosphere and inspires due to its wide range of innovative digital business cases developed and implemented in Berlin. As a Digital Business and Management BA graduate you will have numerous options of entering the job market, including self-employment options as well as working in various marketing and sales departments. In a practice-driven and motivating learning atmosphere, an internationally experienced team of lecturers and professors at BI Berlin encourages you to unfold your individual talents and develop your personality as a Digital Business and Management specialist.
Specialization and Project Activities within the Digital Business Study Program
You can customize your Digital Business program by choosing a specialized subject you are particularly interested in. Based on your early choice, you will get the chance to link most course related project work to your expertise. These include research projects or business case analysis in the field of digital marketing.
Additionally, a solid foundation of topics such as international business, knowledge management, business culture and finance is offered. In the Digital Business BA program, we do business simulations together and meet members of leading multinational corporations and start-ups. Interdisciplinary projects allow you to collaborate with fellow students from different countries.
Graduates can work as an assistant of managing directors and CEOs, as junior product managers at the beginning of their career, within small and medium-sized as well as multinational corporations.
What companies can you apply to?
As a graduate of the Digital Business and Management program, you can apply at various organizations. You acquired skills in the field of Digital Business will offer you opportunities throughout the organization since your digital background gives you the chance to implement new and innovative approaches for customer relationship management or participate in other sectors. Your work will definitely have an impact on economic, political, social, cultural and personal life.
Various job perspectives and employers such as:
- Getting hired at a
- multinational corporation
- local niche market leader
- non-governmental organization
- public sector institutions
- Founding a start-up company i.e. for creation and marketing of new ideas
- Further study and research
The application process for studying BA Digital Business and Management BA program at Berlin International is very easy. You can easily and safely share your personal information through our online application platform. After receiving a confirmation email with a link, you can upload a copy of your documents:
- Copy of passport or identity card
- Copy of High-School diploma with transcript (German Abitur / Fachabitur or equivalent). We also need an official translation of your diploma and transcript into English or German if they are in another language.
- Copy of English Language Test
For more information please use the menu item Admission.
Find out more about the Digital Business Bachelor of Arts program at Berlin International. Here you will find a comprehensive brochure as PDF for download, containing information on the program and the individual modules.
Our academic calendar for the Digital Business BA program shows all course and vacation dates as well as public holidays at a glance.
