Graphic Design students visit Infographics Group

Within the course Introduction to Graphic Design 1, students visited the Berlin-based Infographics Group. Just at very lively times, since the agency has recently changed from the successful agency Golden Section Graphics to a new name, a new business model and also moved into new premises.

Jan Schwochow, Founder and CEO of the Infographics Group welcomed us personally and took his time to lead the presentation in. Sven Ehmann then provided insights into the agency portfolio and the stories behind the projects. From the perspective of an experienced Creative Director and Head of Think Tank, he reported on hot topics such as the digital distribution and democratization of information graphic design, the rapid change from designing for print towards motion design, interactive knowledge transfer as well as Augmented and Virtual Realities. Neat case studies from fields such as music, education, medicine, politics and corporate communication underpinned the excellent presentation.