
NEW NAME - NEW BRAND
We are excited to announce that after long contemplation we decided to change our name to “Berlin International University of Applied Sciences”. We are happy that this change has been confirmed by the Berlin Senate and are convinced that this name will better represent the internationality of our students and staff. In addition, it will have a major role in creating a strong brand for ourselves in Berlin, Germany, and worldwide.
We are an international, diverse and growing university, and want our branding to represent that forcefully to a wide target audience across the globe. Hence, in addition to the new name, Prof. Alexander Tibus of our Graphic Design & Visual Communication department has completely redesigned our logo and corporate identity in cooperation with our Marketing commission. Now the logo represents our main values more strongly – in a way that is dynamic, diverse and personal. We are currently working hard on incorporating the new logo and the corporate design into our website, brochures, flyers and more. With the move of our campus and the beginning of the new academic year, our external communication will soon use the new name and design exclusively. We thank you for your understanding during the transition and look forward to your feedback regarding our new logo and corporate design.